From Contact Management (using ACT!) to Sales Force Automation to CRM to Customer Engagement
ACT! Certified Consultant and App Developer
1990 to 2005
Lon was the first ACT! Certified Consultant in 1991 starting a 15 year business that laid the foundation of his experience computerizing sales people, customer service people, and small-medium businesses. Laptops were just hitting the market, PC's were coming down in price and being implemented in big numbers, but no one knew how to use them or whether they even wanted to! Local Area Networks were invented to link these PC's together and to access the mainframes businesses had been using. It was a time of rapid innovation that revolutionized all organizations.
Consulting, Customizing, Training: Lon pioneered a fast changing business model that has grown into the modern Partner organization. He taught business owners what a contact management software program could do, how it could work for their type of business, customized it, then trained their people to use it. The business grew as new consultants were brought on to handle the demand!
Apps: in 1993, Lon released his first AddOn App for ACT!, ReportManager. This was an easy way to use Crystal Reports with ACT! and ushered in what is now called "business intelligence" (Microsoft PowerBI). Databases were customized to store all kinds of information and ReportManager was used to produce reports unthinkable a few years earlier.
The ACT! database was customized for different vertical markets and new Apps were released for real estate agents, mortgage bankers, Merrill Lynch financial advisors, and others.
As the PC marketplace matured, Sales Force Automation became the name given to teaching sales and customer service people how to use technology to better track prospects, opportunities, and customers. Lon was on the leading edge (bleeding?) of this expansion and became widely known as an innovative and creative business person in the consulting/VAR/ISV/Partner community.
Microsoft Business Contact Manager for Dummies Author
2006 to 2008
Alas, many good things sometimes come to an end. ACT! didn't keep up with the technology, changed ownership a few times, and Lon moved on to Microsoft's Business Contact Manager ("BCM") for Office software. BCM was initially released as part of Office 2003 then upgraded considerably for Office 2007. Lon wrote the For Dummies book and converted the Apps to work with that software.
Apps that were originally developed for ACT! were converted to work with Business Contact Manager such as their robust Marketing Tool, and versions of BCM for real estate, mortgage, and financial advisors.
Disappointingly, Microsoft didn't promote BCM as a replacement for ACT! or other sales force automation software. It was just another module included with Office 2007 and didn't get the attention to become what it could have become in the marketplace. BUT WAIT, here comes CRM (Customer Relationship Manager) in the cloud.
Microsoft CRM Online
2007 to 2016
Lon realized what was happening in "the cloud" and started working Microsoft CRM Online as a beta user in late 2007. Living Business Online became a Gold Partner and led the way in moving businesses' CRM systems to the Microsoft cloud.
Consulting, Customizing, Training: Lon's team obtained multiple Microsoft Certifications for CRM and Living Business Online implemented CRM Online in over 125 organizations.
Apps: A new tool, GetLoaded, to move ACT! data into CRM Online was developed.
Contractor to Microsoft: Living Business Online worked closely with Microsoft to develop a synchronization between CRM Online and Intuit's QuickBooks (both Desktop and Online). This integration became the Dashboards + Sync for QuickBooks and Microsoft CRM App.
Community: Lon has spoken and given seminars at multiple CRM User Groups and Microsoft conferences.
Super Cool Award: Microsoft held a CRM Incubation Week contest in 2008 to showcase innovative Apps and Lon's team won the Super Cool award.
Microsoft Dynamics365 Customer Engagement, PowerBI, Power Platform, Microsoft 365
2016 to present
As Microsoft has expanded their cloud offerings, changed names and added functionality, Lon has continued to fine tune his expertise in some of these applications. No one can know them all!
BPOS became Office365 and Office365 is now Microsoft 365.
CRM Online has become Dynamics 365 Customer Engagement.
Lon's expertise in business intelligence using Crystal Reports for ACT! in the 1990's has now expanded into PowerBI. PowerBI is arguably the most powerful tool Microsoft has released in years for organizing and analyzing the huge amounts of data now stored in Azure, Dataverse, and on-premise data sources.
AND, Lon will continue to focus his abilities in understanding how your business can utilize all these tools for better operations.
AGREEMENT BETWEEN USER AND Living Business Online
The Living Business Online Web Site is comprised of various Web pages operated by Living Business Online.
The Living Business Online Web Site is offered to you conditioned on your acceptance without modification of the terms, conditions, and notices contained herein. Your use of the Living Business Online Web Site constitutes your agreement to all such terms, conditions, and notices.
Living Business Online reserves the right to change the terms, conditions, and notices under which the Living Business Online Web Site is offered, including but not limited to the charges associated with the use of the Living Business Online Web Site.
LINKS TO THIRD PARTY SITES
The Living Business Online Web Site may contain links to other Web Sites ("Linked Sites"). The Linked Sites are not under the control of Living Business Online and Living Business Online is not responsible for the contents of any Linked Site, including without limitation any link contained in a Linked Site, or any changes or updates to a Linked Site. Living Business Online is not responsible for webcasting or any other form of transmission received from any Linked Site. Living Business Online is providing these links to you only as a convenience, and the inclusion of any link does not imply endorsement by Living Business Online of the site or any association with its operators.
NO UNLAWFUL OR PROHIBITED USE
As a condition of your use of the Living Business Online Web Site, you warrant to Living Business Online that you will not use the Living Business Online Web Site for any purpose that is unlawful or prohibited by these terms, conditions, and notices. You may not use the Living Business Online Web Site in any manner which could damage, disable, overburden, or impair the Living Business Online Web Site or interfere with any other party's use and enjoyment of the Living Business Online Web Site. You may not obtain or attempt to obtain any materials or information through any means not intentionally made available or provided for through the Living Business Online Web Sites.
USE OF COMMUNICATION SERVICES
The Living Business Online Web Site may contain bulletin board services, chat areas, news groups, forums, communities, personal web pages, calendars, and/or other message or communication facilities designed to enable you to communicate with the public at large or with a group (collectively, "Communication Services"), you agree to use the Communication Services only to post, send and receive messages and material that are proper and related to the particular Communication Service. By way of example, and not as a limitation, you agree that when using a Communication Service, you will not:
Defame, abuse, harass, stalk, threaten or otherwise violate the legal rights (such as rights of privacy and publicity) of others.
Publish, post, upload, distribute or disseminate any inappropriate, profane, defamatory, infringing, obscene, indecent or unlawful topic, name, material or information.
Upload files that contain software or other material protected by intellectual property laws (or by rights of privacy of publicity) unless you own or control the rights thereto or have received all necessary consents.
Upload files that contain viruses, corrupted files, or any other similar software or programs that may damage the operation of another's computer.
Advertise or offer to sell or buy any goods or services for any business purpose, unless such Communication Service specifically allows such messages.
Conduct or forward surveys, contests, pyramid schemes or chain letters.
Download any file posted by another user of a Communication Service that you know, or reasonably should know, cannot be legally distributed in such manner.
Falsify or delete any author attributions, legal or other proper notices or proprietary designations or labels of the origin or source of software or other material contained in a file that is uploaded.
Restrict or inhibit any other user from using and enjoying the Communication Services.
Violate any code of conduct or other guidelines which may be applicable for any particular Communication Service.
Harvest or otherwise collect information about others, including e-mail addresses, without their consent.
Violate any applicable laws or regulations.
Living Business Online has no obligation to monitor the Communication Services. However, Living Business Online reserves the right to review materials posted to a Communication Service and to remove any materials in its sole discretion. Living Business Online reserves the right to terminate your access to any or all of the Communication Services at any time without notice for any reason whatsoever.
Living Business Online reserves the right at all times to disclose any information as necessary to satisfy any applicable law, regulation, legal process or governmental request, or to edit, refuse to post or to remove any information or materials, in whole or in part, in Living Business Online's sole discretion.
Always use caution when giving out any personally identifying information about yourself or your children in any Communication Service. Living Business Online does not control or endorse the content, messages or information found in any Communication Service and, therefore, Living Business Online specifically disclaims any liability with regard to the Communication Services and any actions resulting from your participation in any Communication Service. Managers and hosts are not authorized Living Business Online spokespersons, and their views do not necessarily reflect those of Living Business Online.
Materials uploaded to a Communication Service may be subject to posted limitations on usage, reproduction and/or dissemination. You are responsible for adhering to such limitations if you download the materials.
MATERIALS PROVIDED TO Living Business Online OR POSTED AT ANY Living Business Online WEB SITE
Living Business Online does not claim ownership of the materials you provide to Living Business Online (including feedback and suggestions) or post, upload, input or submit to any Living Business Online Web Site or its associated services (collectively "Submissions"). However, by posting, uploading, inputting, providing or submitting your Submission you are granting Living Business Online, its affiliated companies and necessary sublicensees permission to use your Submission in connection with the operation of their Internet businesses including, without limitation, the rights to: copy, distribute, transmit, publicly display, publicly perform, reproduce, edit, translate and reformat your Submission; and to publish your name in connection with your Submission.
No compensation will be paid with respect to the use of your Submission, as provided herein. Living Business Online is under no obligation to post or use any Submission you may provide and may remove any Submission at any time in Living Business Online's sole discretion.
By posting, uploading, inputting, providing or submitting your Submission you warrant and represent that you own or otherwise control all of the rights to your Submission as described in this section including, without limitation, all the rights necessary for you to provide, post, upload, input or submit the Submissions.
THE INFORMATION, SOFTWARE, PRODUCTS, AND SERVICES INCLUDED IN OR AVAILABLE THROUGH THE Living Business Online WEB SITE MAY INCLUDE INACCURACIES OR TYPOGRAPHICAL ERRORS. CHANGES ARE PERIODICALLY ADDED TO THE INFORMATION HEREIN. Living Business Online AND/OR ITS SUPPLIERS MAY MAKE IMPROVEMENTS AND/OR CHANGES IN THE Living Business Online WEB SITE AT ANY TIME. ADVICE RECEIVED VIA THE Living Business Online WEB SITE SHOULD NOT BE RELIED UPON FOR PERSONAL, MEDICAL, LEGAL OR FINANCIAL DECISIONS AND YOU SHOULD CONSULT AN APPROPRIATE PROFESSIONAL FOR SPECIFIC ADVICE TAILORED TO YOUR SITUATION.
Living Business Online AND/OR ITS SUPPLIERS MAKE NO REPRESENTATIONS ABOUT THE SUITABILITY, RELIABILITY, AVAILABILITY, TIMELINESS, AND ACCURACY OF THE INFORMATION, SOFTWARE, PRODUCTS, SERVICES AND RELATED GRAPHICS CONTAINED ON THE Living Business Online WEB SITE FOR ANY PURPOSE. TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, ALL SUCH INFORMATION, SOFTWARE, PRODUCTS, SERVICES AND RELATED GRAPHICS ARE PROVIDED "AS IS" WITHOUT WARRANTY OR CONDITION OF ANY KIND. Living Business Online AND/OR ITS SUPPLIERS HEREBY DISCLAIM ALL WARRANTIES AND CONDITIONS WITH REGARD TO THIS INFORMATION, SOFTWARE, PRODUCTS, SERVICES AND RELATED GRAPHICS, INCLUDING ALL IMPLIED WARRANTIES OR CONDITIONS OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE AND NON-INFRINGEMENT.
SERVICE CONTACT : Lon@LivingBusinessOnline.com
Living Business Online reserves the right, in its sole discretion, to terminate your access to the Living Business Online Web Site and the related services or any portion thereof at any time, without notice. GENERAL To the maximum extent permitted by law, this agreement is governed by the laws of the State of Washington, U.S.A. and you hereby consent to the exclusive jurisdiction and venue of courts in San Mateo County, California, U.S.A. in all disputes arising out of or relating to the use of the Living Business Online Web Site. Use of the Living Business Online Web Site is unauthorized in any jurisdiction that does not give effect to all provisions of these terms and conditions, including without limitation this paragraph. You agree that no joint venture, partnership, employment, or agency relationship exists between you and Living Business Online as a result of this agreement or use of the Living Business Online Web Site. Living Business Online's performance of this agreement is subject to existing laws and legal process, and nothing contained in this agreement is in derogation of Living Business Online's right to comply with governmental, court and law enforcement requests or requirements relating to your use of the Living Business Online Web Site or information provided to or gathered by Living Business Online with respect to such use. If any part of this agreement is determined to be invalid or unenforceable pursuant to applicable law including, but not limited to, the warranty disclaimers and liability limitations set forth above, then the invalid or unenforceable provision will be deemed superseded by a valid, enforceable provision that most closely matches the intent of the original provision and the remainder of the agreement shall continue in effect. Unless otherwise specified herein, this agreement constitutes the entire agreement between the user and Living Business Online with respect to the Living Business Online Web Site and it supersedes all prior or contemporaneous communications and proposals, whether electronic, oral or written, between the user and Living Business Online with respect to the Living Business Online Web Site. A printed version of this agreement and of any notice given in electronic form shall be admissible in judicial or administrative proceedings based upon or relating to this agreement to the same extent an d subject to the same conditions as other business documents and records originally generated and maintained in printed form. It is the express wish to the parties that this agreement and all related documents be drawn up in English.
COPYRIGHT AND TRADEMARK NOTICES:
All contents of the Living Business Online Web Site are: Copyright 2010-2021 by Living Business Online Inc. and/or its suppliers. All rights reserved.
The names of actual companies and products mentioned herein may be the trademarks of their respective owners.
The example companies, organizations, products, people and events depicted herein are fictitious. No association with any real company, organization, product, person, or event is intended or should be inferred.
Any rights not expressly granted herein are reserved.
NOTICES AND PROCEDURE FOR MAKING CLAIMS OF COPYRIGHT INFRINGEMENT
Pursuant to Title 17, United States Code, Section 512(c)(2), notifications of claimed copyright infringement under United States copyright law should be sent to Service Provider's Designated Agent. ALL INQUIRIES NOT RELEVANT TO THE FOLLOWING PROCEDURE WILL RECEIVE NO RESPONSE. See Notice and Procedure for Making Claims of Copyright Infringement.
Living Business Online is committed to protecting your privacy and developing technology that gives you the most powerful and safe online experience. This Statement of Privacy applies to the Living Business Online site and governs data collection and usage. By using the Living Business Online site, you consent to the data practices described in this statement.
Collection of your Personal Information
Living Business Online collects personally identifiable information, such as your email address, name, home or work address or telephone number. Living Business Online also collects anonymous demographic information, which is not unique to you, such as your ZIP code, age, gender, preferences, interests and favorites.
There is also information about your computer hardware and software that is automatically collected by Living Business Online. This information can include: your IP address, browser type, domain names, access times and referring website addresses. This information is used by Living Business Online for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the Living Business Online site.
Please keep in mind that if you directly disclose personally identifiable information or personally sensitive data through Living Business Online public message boards, this information may be collected and used by others. Note: Living Business Online does not read any of your private online communications.
Living Business Online encourages you to review the privacy statements of Web sites you choose to link to from Living Business Online so that you can understand how those Web sites collect, use and share your information. Living Business Online is not responsible for the privacy statements or other content on Web sites outside of the Living Business Online and Living Business Online family of Web sites.
Use of your Personal Information
Living Business Online collects and uses your personal information to operate the Living Business Online Web site and deliver the services you have requested. Living Business Online also uses your personally identifiable information to inform you of other products or services available from Living Business Online and its affiliates. Living Business Online may also contact you via surveys to conduct research about your opinion of current services or of potential new services that may be offered.
Living Business Online does not sell, rent or lease its customer lists to third parties. Living Business Online may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your unique personally identifiable information (e-mail, name, address, telephone number) is not transferred to the third party. In addition, Living Business Online may share data with trusted partners to help us perform statistical analysis, send you email or postal mail, provide customer support, or arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services to Living Business Online, and they are required to maintain the confidentiality of your information.
Living Business Online does not use or disclose sensitive personal information, such as race, religion, or political affiliations, without your explicit consent.
Living Business Online keeps track of the Web sites and pages our customers visit within Living Business Online, in order to determine what Living Business Online services are the most popular. This data is used to deliver customized content and advertising within Living Business Online to customers whose behavior indicates that they are interested in a particular subject area.
Living Business Online Web sites will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on Living Business Online or the site; (b) protect and defend the rights or property of Living Business Online; and, (c) act under exigent circumstances to protect the personal safety of users of Living Business Online, or the public.
The Living Business Online Web site use "cookies" to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a Web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you.
One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize Living Business Online pages, or register with Living Business Online site or services, a cookie helps Living Business Online to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same Living Business Online Web site, the information you previously provided can be retrieved, so you can easily use the Living Business Online features that you customized.
You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Living Business Online services or Web sites you visit.
Security of your Personal Information
Living Business Online secures your personal information from unauthorized access, use or disclosure. Living Business Online secures the personally identifiable information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use or disclosure. When personal information (such as a credit card number) is transmitted to other Web sites, it is protected through the use of encryption, such as the Secure Socket Layer (SSL) protocol.
Changes to this Statement
Living Business Online will occasionally update this Statement of Privacy to reflect company and customer feedback. Living Business Online encourages you to periodically review this Statement to be informed of how Living Business Online is protecting your information.
Living Business Online welcomes your comments regarding this Statement of Privacy. If you believe that Living Business Online has not adhered to this Statement, please contact Living Business Online at Lon@LivingBusinessOnline.com. We will use commercially reasonable efforts to promptly determine and remedy the problem.